by Dean Elphick | Aug 26, 2020 | Marketing
When you are running a B&B social media page, you can’t simply create a post and promptly forget about it. In fact, it’s the minutes and hours following a social post that are the most important for your business. You need to continually monitor all posts and...
by Dean Elphick | Aug 21, 2020 | Marketing
With the launch of Google Hotel Ads (GHA), Google has simultaneously made it easier for hotels to reach their guests and for travellers to find the perfect room wherever they roam. If you’re thinking of making the plunge, see how Google Hotel Ads can deliver a revenue...
by Dean Elphick | Aug 18, 2020 | Marketing
In order to drive bookings at your B&B, you have to be visible to your prospective guests and you need to impress them once they discover your brand online. To effectively advertise your B&B and promote your amenities online, you need to consider these five...
by Dean Elphick | Aug 16, 2020 | Marketing
Being active on the web and developing a positive online presence can be very beneficial to your brand. It allows you to increase your reach, discover new traveler market segments and connect with people who may not have otherwise discovered your B&B. One of the...
by Dean Elphick | Aug 6, 2020 | Marketing
Once, vacationers moved in pairs or families almost exclusively. Only those in the business class travelled alone frequently, and even a few decades ago, it was relatively uncommon to see solo travellers making their way across the United States or Europe. Today? Not...