by International Associations | Sep 21, 2020 | Marketing
Many bed & breakfast owners prioritize their online distribution strategy, and with good reason. This is done because a growing number of travelers are using online resources to browse accommodations. Ultimately many will choose to their upcoming stay online....
by International Associations | Sep 18, 2020 | Marketing
Even though this has been around for a while, everyone may not be aware of it’s capabilities and you can use it to help your bed & breakfast attract new customers. When Apple released it’s reviews feature to their ‘Maps’ application it was a...
by International Associations | Sep 15, 2020 | Marketing
Although it’s good to have both direct bookings and Online Travel Agent (OTA) bookings, driving more direct reservations is every bed & breakfast owner’s dream. Increasing your direct bookings means one thing – no commissions paid, and therefore higher...
by International Associations | Sep 14, 2020 | E-mail Marketing
Email continues to be the Marketing King, acting as a consistent and strong driver, building your websites traffic, engagement and bookings. Somehow, even though you intuitively know you should be using it more, email blasts seem more appropriate to laptop sales or...
by International Associations | Sep 11, 2020 | Social Media
Social media is here to stay, and used correctly, it may even increase room occupancy at your bed & breakfast! How will potential guests decide to book one of your rooms. It’s likely that they are checking out your social media in addition to review sites...