by International Associations | Jan 7, 2021 | Exploring
After we all get through the Christmas and New Year’s season, we will really need to get outdoors from time to time this winter. One excellent solution to this question in New England is simply: Maine. Every region of this state of dramatic outdoor beauty has outdoor...
by International Associations | Jan 7, 2021 | Marketing
Web Analytics Measure and Quantify Web Analytics Measure Your Success Web analytics is the measurement, data collection, analysis and reporting of web data. This tracking and analyzing of data is done to help understand and optimize web usage. Using...
by International Associations | Jan 5, 2021 | Branding
You Can’t Script Authenticity in Your UX Your Authenticity is Customer Focused It’s easy to know when you are dealing with a customer service representative who is less than sincere. They lack authenticity which goes hand in hand with their insincerity....
by International Associations | Jan 4, 2021 | Social Media
Social Media Dominates the Conversation Whether on social media or through word of mouth, next week’s sales are driven by this week’s conversations about your brand. The best way to grow your business is to help your customers do it for you. Social...
by Dean Elphick | Nov 18, 2020 | guest experience
Nothing is more important to online travel bookers than website security. Their personal and payment details must be kept safe, and if they’re shopping on your B&B website they need to know they can trust it. Creating a safe B&B website experience should be a...