by International Associations | Jan 18, 2021 | COVID-19
If you run a small business or side hustle, what would you do if an unexpected emergency impacted your business? These are times when it’s essential to have an emergency business budget plan already created and ready to go. While COVID-19 is a stark reminder of the...
by Carol Gann | Dec 29, 2020 | COVID-19
As the coronavirus has temporarily brought daily life to a screeching halt and disrupted travel plans, we want to reassure future guests that The Addison on Amelia Island is clean, safe, and will open for business as soon as we are able. As owners of our cozy...
by International Associations | Dec 27, 2020 | Social Media
How can Social Media Benefit Your Business? Consider that there are now more than 3 billion using social networks across the globe. And Social Media is their preferred method to engage with brands. It’ not surprising that Sherpa Marketing found that more...
by International Associations | Dec 26, 2020 | Customer Engagement
What is the Business Gap? I’ve written about creating a gap between your company and your competition. This is how most businesses judge their success in their relationship to competitors. If you were widening the gap, it meant that you were outdistancing the...
by International Associations | Dec 24, 2020 | Marketing
What is B2B Word of Mouth Marketing? Growing your company is the biggest challenge that you face. You may not realize it, but the best way to grow is through the customers that you already have. Your customers already know your business and they’ve already...