by International Associations | Oct 8, 2020 | Social Media
Some social networking sites have stood the test of time, others seem to go through trends much like viral videos that eventually fade into relative obscurity. Which social media platforms are best to use as part of your social media marketing strategy? How can you...
by International Associations | Oct 7, 2020 | Marketing
What is your marketing strategies target when promoting your Bed & Breakfast to prospective guests? The first thing you need to determine is who is your target audience. Your digital marketing strategy should be designed to attract the most motivated travelers...
by International Associations | Oct 6, 2020 | Marketing
Recent surveys of business investments in the hospitality sector, large or small, the largest amounts of money are channeled to online reputation management. This ranks higher than whats budgeted staff training and marketing. Bed & Breakfasts deal directly with...
by Carol Gann | Oct 6, 2020 | guest experience
The general Asheville area has become a mecca for artists of all types. It’s definitely a hotbed of musical creativity and talent, rivaling its Tennessee neighbor Nashville for musical supremacy. The creative vibe and style also extends to the visual arts, from...
by International Associations | Oct 5, 2020 | Customer Experience
While Online Travel Agents are important for your bed & breakfast, the value of direct bookings are huge. Direct bookings not only impact your profitability, but they influence your guest relationship. As the industry matures, it’s inevitable that at times...