by International Associations | Mar 16, 2022 | Marketing
When you look at promoting your bed and breakfast, you already know where most of your previous guests come from. Or you know where you would like them to come from. How do you target your marketing toward specific locations? Here are some ways you can start...
by International Associations | Feb 9, 2022 | Search Engine Optimization
A business mentioned they were on the front page of Google recently without the use of Search Engine Optimization (SEO) or Search Engine Marketing. How did they their boost their website’s Google ranking? They achieved this solely through ‘local online visibility’...
by International Associations | Feb 2, 2022 | Marketing
At the IAA Bed & Breakfast Association we believe it is important to include online channels in your online marketing plan, if you want to generate the highest possible revenues and increase your occupancy rates. 4 reasons why you should maximise the use of Online...
by kara | Jan 26, 2022 | Exploring
What’s your drink of choice while on vacation? For some, no getaway is complete without a fruity cocktail. Meanwhile, others simply enjoy the taste of a refreshing, ice-cold beer. If you fall into the latter category, then you’ve landed on the right page!...
by Innkeeper | Jan 19, 2022 | Exploring
Great Smoky Mountains National Park is a key attraction in Western North Carolina. The Park has over 522,000 acres of mountains, waterfalls, streams, caves, trails, campsites, and wildlife. Because the park is so large and there is so much to do, first time visitors...