by Dean Elphick | Aug 20, 2020 | Marketing
In all likelihood, a potential guest is not going to book a stay at your property after stumbling upon your B&B website for the first time. Most travellers are going to do significant research online before they ultimately decide on where they want to stay, so you...
by Dean Elphick | Aug 19, 2020 | Marketing
Businesses can no longer deny the power and potential Facebook has for advertising their product or service. Facebook has 2.07 billion monthly active users and is the most popular social media platform worldwide. Facebook Messenger Ads are also changing the way...
by Dean Elphick | Aug 14, 2020 | Marketing
‘Millennial’ has almost become a household term by now; it’s certainly used frequently by any leisure or customer-focused business. Millennials are those people born between the early 1980s and the mid-1990s and have become a dominant market in most industries. For...
by Dean Elphick | Aug 12, 2020 | Marketing
One of the most powerful traveller review sites in the world has spoken, and the top destinations for 2018 have been revealed. According to TripAdvisor users, some of the best places to visit this year include Paris, London, Bali, Prague and New York City. Perhaps you...
by Dean Elphick | Aug 11, 2020 | Marketing
TripAdvisor is one of the most widely used social platforms around the globe. Travellers of all ages and demographics head to TripAdvisor in order to get objective and honest feedback about the accommodation providers, tour guides, restaurants and transportation...