fbpx

IAA Bed & Breakfast Association

Growing Your Business Using Our Community Digital Marketing Strategy

The IAA Bed & Breakfast Association helps new customers find your business.  You can START TODAY FOR FREE by either claiming your business listing on our site or you can create your new business listing.

What is the IAA Bed & Breakfast Association? 

 

The IAA Bed & Breakfast Association is a key component of the International Association Alliance’s (IAA) community of associations, organizations, businesses and individuals that provides your business with access to new customers who are looking for your business and the products or services that you provide.

 

Business association memberships help you build your brand awareness, while increasing your brand’s credibility.  This helps you to “close the deal” with new customers.

 

The IAA Bed & Breakfast Association helps establish the bed and breakfast community business standards that help attract independent businesses to become members.  These independent businesses understand the value of being part of an industry group that provides credibility and helps them build their brand. 

 

See how easy and inexpensive it is for your business to use the power of multiple association memberships to build your business.  Instead of spending hundreds or even thousands of dollars each year, your IAA membership allows you to join the associations whose membership will benefit your business, all for one low membership investment.

Why IAA membership is an investment in your business!

 

 

 

IAA membership is a small investment with big rewards and includes membership in our growing number of business associations which include:

 IAA Bar, Pub & Tavern Association

 IAA Bed & Breakfast Association

 IAA Better Business Alliance

 IAA Boutique, Shop & Store Association

 IAA Brewery, Cidery & Distillery Association

 IAA Café, Diner & Restaurant Association

 IAA Farm & Ranch Stay Association

 IAA Global Green Alliance

 IAA Green Business Alliance

 IAA Guide, Outfitter & Tour Association

 IAA Limousine & Coach Association

 IAA Mall, Market & Outlet Association

 IAA Spa & Wellness Association

 IAA Vineyard & Winery Association

 IAA Wedding Association

 

 

Instead of spending hundreds or even thousands of dollars each year, your IAA membership allows you to join the associations whose membership will benefit your business, all for one low membership investment.

 

Do you care about people and the environment? 

 

What kind of business do you think your customers want to do business with?  Customers today are looking for businesses that help people and protect the environment.  To address this need, your membership also includes membership in Accessibility International and Sustainability International.

Why IAA membership is important for your business.

 

When it comes to your business, everything you do on the Internet is done to get your business noticed.  You hope that your website, and social media accounts will attract attention and help someone to become your customer.

 

The Internet is a great place to market your business, but the competition is fierce.  Do you get frustrated knowing that your small business has to compete for customers with huge global companies? 

 

Because you are working with limited resources, you have to provide even more paths for your business to be discovered by new customers.  And when they find you, you have to quickly give them good reasons why they should entrust you with their business. 

 

Please, if you want more new customers to find your business, learn how the International Association Alliance can help your business connect with those customers.  You have to be creative with your marketing, giving potential customers unique ways to find your business.

 

When a potential new customer searches for your business, they use a search engine, either Google, Bing, Yahoo, or one of the others.   Google is the most prominent search and two of Google’s top-ranking factors for any website are BACKLINKS, and CONTENT.  

 

Your Social Media accounts are a great example of how you are building your content and building backlinks to your business content.  You can easily multiply this effect by engaging on IAA’s industry Social Media Groups that will enhance your brand’s web exposure.

CATEGORIES

Experience the Holidays in Asheville NC | Virtual or Live

Asheville's business community continues to find creative ways for residents and visitors alike to discover and enjoy what makes this unique and charming place so unlike any other. With increased precautions and restrictions due to COVID-19, Wildberry Lodge and the...

How Much Will Your Customers Tolerate Before Leaving? *

How Calluses Prevent Blisters   I played golf with a friend last week. At the end of our round, he had blisters on his hands. He didn’t play very often, even through his gloves his golf clubs rubbed his skin raw. My hands were just fine. Fortunate I get to play...

Voice recognition is changing the bed and breakfast industry *

The 21st century has been defined by technology that is constantly revolutionising the way we live our daily lives, including how we run our businesses. From mobile technology to artificial intelligence and more, it seems there’s always some new type of B&B...

Hidden Attractions in St. Augustine That You Must Visit P

Some will say that St. Augustine is an attraction in and of itself. Just roaming the cobblestone streets of this charming north Florida coastal town is a wonderful travel experience. However, if you’re really interested in digging into this town’s history, culture,...

Why Staying at The Addison on Amelia Island Is a Safe Choice

The Future of Travel Leisure travel is on hold for now while we band together to “flatten the curve” of the pandemic. We’re all yearning to travel and, soon enough, we’ll be able to. In the meantime, many are asking what traveling will look like in our post-pandemic...

Short Registration Forms Result in Better Visitor Engagement P

Don’t Use Lengthy Registration Forms   Anything you require your visitors to do, creates a barrier between you and them.  Think about what your response is when you are asked to complete a form with lots of questions.  Either you ignored it and clicked away or...

4 Things You’ll Find at the Fernandina Farmer’s Market *

Visiting the Fernandina Farmer’s Market is a beloved Saturday morning activity among visitors and locals alike. Located in Fernandina’s historic downtown, it’s the perfect atmosphere to enjoy a leisure weekend on the Florida coast. There’s plenty to discover here that...

How Email Makes Your Content the Digital Marketing King!

Email Helps Make Your Content King!   Email Energizes Your Content Marketing Strategy   A dedicated digital marketer will send out an email marketing campaign or work on a content piece for future Email Marketing while they wait for their coffee to brew in...

Build Your Brand Using Your Digital Marketing Strategy P

Use Landing Pages to Manage Your Reputation   Building your reputation, which is synonymous with your brand is how successful businesses establish themselves.  It’s how you build the brand that your customers trust and engage with.  You need to monitor your...

Where Is the Best Place For Weekend Getaways in Western NY?

You deserve a relaxing escape this year, and we can help you make the most of it! If you're looking for the perfect destination for weekend getaways in Western NY, look no further than Asa Ransom House. Our charming bed and breakfast in Clarence, NY, provides the...

Portland Buy Local launches city-wide gift exchange

PORTLAND — The first city-wide gift exchange has been launched by Portland Buy Local just in time for the holidays. Portland Gift Swap, a joint venture with Knack Factory, Mission 3/65, Shop Indie Local and Black Owned Maine, is open to all residents 18 and older in...

Does your Bed and Breakfast allow children?

Two or three times each summer week we get a phone call from someone who has perhaps found us online but has only looked at the pictures. They’re ready to reserve for their whole family and are taken aback when we explain that we can’t make a reservation for them,...

How to Write Your Web Content Clearly and Simply P

Is it Possible to Write “Clearly and Simply”?   The task of writing clearly and simply has never been either clear or simple.  In fact, it can be one of the most difficult of all writing tasks.  Clear and simple writing is an art to which many aspire and few...

Memorable Remarkable and Relatable Word of Mouth Marketing

Word of Mouth Marketing Defined   According to the Business Dictionary, Word of Mouth Marketing is:   “An oral or written recommendation made by a satisfied customer to the prospective customers of a good or service.  Considered to be the most effective form...

Make the Most of Your East Coast Road Trip

Where will you stop on your East Coast road trip? There are plenty of exceptional pit stops along the Atlantic Coast en route to Fernandina Beach, Florida. A few of our favorites include Charleston, Savannah, and St. Augustine! The 229 miles between Charleston and our...

Entrepreneurs Embracing Sustainability Become Ecopreneurs P

Is Sustainability A Smart Choice For Your Business?   Beginning in the 1980’s eco-awareness grew from the growth in pollution during the 1960’s.  Today growing consumer demand has brought sustainability into the main stream in business practices. Sustainable...

7 Interesting Facts About Western NC Christmas Trees *

This year has been a very unusual year (and that's an understatement), full of interesting oddities, new habits and obsessions, both in life and work. One surprising development in 2021 is the rapid growth of holiday home decorating, including an increased demand for...

Blue Ridge Travel Ideas for the New Normal P

Our recent experience with the Coronavirus has left many of us hesitant leave our homes, let alone travel. At the same time, the self-isolation has also been challenging, and for many, feeding anxiety and depression. We live in the constant tension of feeling cooped...

Here are 3 of the Best Amelia Island Bike Trails

There may be no means of exploration more relaxing and charming than by bicycle. It’s one of our personal favorites! After all, Amelia Island is known as one of Flordia’s most beautiful places for biking. We’ve compiled a shortlist of the best Amelia Island bike...

A Couple’s Guide to Horseback Riding on Amelia Island

The Florida coast is known for its beautiful, white-sand beaches. While relaxing near the water's edge may be the most popular way to spend the day outdoors, there are other options for those looking for an adventure-for-two. If you're searching for something exciting...

7 New Businesses and Eateries to Try in Asheville NC

Welcome 2021! Here in Western North Carolina, where "Yellowstone" meets the Great Smoky Mountains, we are as excited about 2021 as a child watching fresh flakes of snow drift down from the sky. We are especially excited about the new businesses in greater Asheville...

5 marketing lessons from businesses thriving during COVID-19 P

The COVID-19 global pandemic caused dramatic shifts in the way we do business. But those changes aren’t all negatives. In fact, there are a few marketing lessons you can walk away with as a result. As Bob Liodice, CEO of the Association of National Advertisers (ANA),...

5 of the Best Niagara Falls Christmas Events

Is a relaxing getaway on your Christmas wish list this year? We can help make it come true! Below, you’ll find some of our favorite Niagara Falls Christmas events. They’re all a short drive from our bed and breakfast in Clarence, NY! From gingerbread houses to...

Why B and Bs need a user friendly website, how to create one P

As a B&B owner, you likely take a lot of pride in the experience that you provide your guests. You should offer an intimate, authentic space where guests can gather, relax and connect with one another. You provide the hospitality of an innkeeper, treating your...

SEO is Central to Your Digital Marketing Strategy *

Why Search Optimization is Vital   What is Search Engine Optimization (SEO)?   Search Engine Optimization (SEO) determines the amount of online visibility which your website or a web page will garner in an organic search results.  An organic search engine...

Offbeat Things To Do in Asheville NC

Offbeat. Funky. Eclectic. These are words often used to describe Asheville, a city that contradicts itself as often as a new craft brewery opens. Asheville seamlessly blends today's cutting-edge art and technology with its centuries-old Appalachian folk past. Unlike...

Which Social Media Performs Best for Your Bed & Breakfast *

Some social networking sites have stood the test of time, others seem to go through trends much like viral videos that eventually fade into relative obscurity. Which social media platforms are best to use as part of your social media marketing strategy?  How can you...

Recipe from The Yellow House: Cinnamon Roasted Pears

Many of us are staying at home right now, which means we are cooking more at home than we used to. If you are like me, you may be looking to try something new. You have also probably found yourself with a little extra anxiety about making a run to the store when you...

5 TripAdvisor Tips to Boost Your Bed & Breakfast Reviews *

It takes more than just a TripAdvisor listing to build visitors trust in your Bed & Breakfast.  They are looking for advice about your business from other travelers before they make their booking with you. It just makes sense when we read the statistic that 81% of...

3 of the Best Spots for Shopping in East Aurora, NY

With ten exclusive guest rooms and an in-house restaurant that serves five-star, farm-to-table cuisine complete with herbs fresh from our Inn's own garden, Asa Ransom House knows what visitors desire at a bed and breakfast. Your If you're a shop-till-you-drop...

Why Choose a Bed and Breakfast over a Hotel for Your Vacation? P

When most people schedule a vacation to a different city or state, their first reaction is to look for hotels in the area that they can stay at. But when you do this, you’re passing over the incredible benefits that come along with staying at a very different kind of...

Why New Technology Makes Life Easier At Your B&B P

Many small hotels worry that implementing new technology will inhibit aspects of guest personalization that they are so passionate to deliver. But in reality, this is not the case. The very purpose of technology is to increase human productivity. 78% of global hotel...

Word of Mouth Must be Memorable Remarkable and Relatable P

Word of Mouth Marketing Defined   According to the Business Dictionary, Word of Mouth Marketing is:   “An oral or written recommendation made by a satisfied customer to the prospective customers of a good or service.  Considered to be the most effective form...

Plan a St. Augustine Elopement That Will Make You Swoon

St. Augustine is the perfect alternative for couples who prefer the simplicity of planning an elopement. Our historic district and peaceful beaches will set the perfect romantic backdrop for your St. Augustine elopement. Whether you’re dreaming of saying your vows in...

How Your Bed and Breakfast Can Learn From New Travel Trends *

Trends by their very definition are constantly changing.  Even predicting these changes has become a trend. The travel industry is very much at the mercy of traveler behavior and the preferences of today's guests.  Thus, societies trends become travel trends.  People...

Helping you get the most out of your visit to the Hamptons

Estimated Read Time: 2 minutes The Hamptons are known world-wide as a playground for NYC’s wealthiest, and it’s true that the area gets a lot of Manhattan traffic. But just as many of our guests come to the Hamptons as a bucket-list item. Chris, Debbie, and I take...

5 Fun and Dog-Friendly Activities in Waynesville

Moving to Western North Carolina we were very excited about all the great outdoor activities. We were even more excited because the area was known for being exceptionally dog-friendly. Since our inn has two dog-friendly rooms, we wanted to share some of our favorite...

You Can Create Images People Love to Share *

What is visual content marketing?   Visual content marketing uses images, rather than words, to communicate a message about your business, product or service. Visuals are a snackable way to express ideas. Visuals are a growing part of social media and...

8 Effective Tips for Improving Your B&B’s Direct Bookings *

For B&B operators, there’s really nothing better than direct bookings. These bookings are the most beneficial in terms of generating revenue, because they do not require you to pay a commission to an agent or an online travel agent. They also are a direct return...

Romantic Wedding Getaway on the Beach

To love someone and to have those feelings reciprocated is a thing of joy. When you've decided to make the commitment to marriage, you want your wedding and honeymoon to be as special as those feelings. There's no better way to create unforgettable memories than a...

How you can make sure millennials are booking at your B&B *

‘Millennial’ has almost become a household term by now; it’s certainly used frequently by any leisure or customer-focused business. Millennials are those people born between the early 1980s and the mid-1990s and have become a dominant market in most industries. For...

12 Perfect New England Gifts for the Homesick Yankee

Know someone who’s missing home? From classic foods to “made in New England” essentials, this collection of New England gifts will ease the pain. Here at Yankee and NewEngland.com, we often hear from homesick New Englanders. Sometimes they’ve been living in another...

See the Best of WNY on These Scenic Drives From Buffalo

There’s so much to enjoy in Buffalo, but don’t forget to head outside the city limits and explore the surrounding area, too! There are several scenic drives from Buffalo to choose from, allowing you to enjoy the natural beauty and small-town charm of Western NY. The...

6 Reasons to Combine Your Walk-In and Online Distribution *

Many bed & breakfast owners prioritize their online distribution strategy, and with good reason.  This is done because a growing number of travelers are using online resources to browse accommodations.  Ultimately many will choose to their upcoming stay online....

Blue Ridge Travel Ideas for the New Normal

Our recent experience with the Coronavirus has left many of us hesitant leave our homes, let alone travel. At the same time, the self-isolation has also been challenging, and for many, feeding anxiety and depression. We live in the constant tension of feeling cooped...

Top Tips for Winter Visitors

This morning we woke up to a beautiful snow covered landscape! This was the first "real" snow that we have seen since we moved to the area, and I have to say, it is a gorgeous sight. Locals tell us that this has been an unseasonably warm December and January, so we...

How you can grow your bed and breakfast business

The use of apps has become a necessity in our lives.  Everyone has loaded a few mobile apps on your phone! Today there’s pretty much an app for anything you can imagine; from social media, to exercise tracking, to cooking, to music, and more. But did you know that...

SEO is Central to Your Digital Marketing Strategy P

Why Search Optimization is Vital   What is Search Engine Optimization (SEO)?   Search Engine Optimization (SEO) determines the amount of online visibility which your website or a web page will garner in an organic search results.  An organic search engine...

How to Master Social Media for Your Bed & Breakfast *

There needs to be more to your social media marketing campaign than simply creating a Facebook, Twitter, and Instagram page for your bed and breakfast and uploading a few photos every now and then. You need to engage your customers, encourage them to share your posts...

5 Fun Fall Activities In Asheville NC *

There's something about being up here in the mountains of Western North Carolina which tends to bring out the explorer in people. Our area is alive with tourist attractions, outdoor activities, fun things to do, unique events and a wide variety of culinary treats--and...

The Best Things To Do During Thanksgiving in St. Augustine *

Are you spending the holidays in St. Augustine? This historic, coastal city is the perfect place to escape the cold weather, enjoy the sunshine, and give thanks. Many fun-filled attractions are going on this time of year, and fantastic restaurants that are open and...

Choosing the Best St. Augustine Beach Resort

You've decided to spend your vacation on or near St. Augustine Beach. Where will you stay? It depends on what you're looking for. Are you looking for a place with everything you need at your fingertips? Do you want an inexpensive place where you can rest before going...

How To Have a Great Day Biking St. Augustine, FL

You may be asking yourself, “is St. Augustine bike–friendly?” Of course, it is! Biking St. Augustine, FL, is the best way to explore the city off the beaten path. You can pedal through downtown, over the Bridge of Lions, along the shoreline, and more! There’s no doubt...

12 Top-Rated Things to Do in Hendersonville, NC

  Small enough to make sightseeing easy but dynamic enough to offer a long list of things to do, Hendersonville makes you want to linger. Wander through the eclectic mix of shops in the pedestrian-friendly downtown or enjoy a leisurely lunch on a sunny patio, and...

Social Listening Energizes Your Digital Marketing Strategy P

Can Social Listening Improve Your Marketing?   It’s not easy to build an effective Digital Marketing Strategy.  All the content bombarding your audience every day makes it difficult to garner the attention you need.  The question is, what can you do to stand out?...

6 Things to do with Kids over Spring Break in Durango

Springtime in Durango is a magical time and is the perfect spring break getaway for the whole family. We've highlighted six wonderful activities that our guests love to participate in while Staying at Blue Lake Ranch. Spring Skiing: It's no secret that Colorado is...

You Must Understand How COVID Has Changed Social Media

Social Media Changes You Need to Make in a Coronavirus World The Pandemic has turned our world upside down.  It’s already hard to remember how we conducted our lives and businesses just a few short weeks ago.  We’re all asking many questions.  How can we stay...

How to use Google Hotel Ads at your B&B *

With the launch of Google Hotel Ads (GHA), Google has simultaneously made it easier for hotels to reach their guests and for travellers to find the perfect room wherever they roam. If you’re thinking of making the plunge, see how Google Hotel Ads can deliver a revenue...

Embrace Personalization and Win The Social Media Data War! P

It’s a Fight to the Death!   You’re in a fight , and it’s your brand vs. your competitors and your business survival at stake.  The old rules don’t apply anymore because today it’s a 24/7 battle to beat your competition and and serve the customers looking for...

7 tips for creating pin-worthy Pinterest images P

If your business or blog isn’t using Pinterest, you could be missing out on hundreds, if not hundreds of thousands of potential page views for your website. Pinterest has been and continues to be a huge driver of traffic. And what’s the No. 1 way to drive traffic via...

Blue Ridge Travel Ideas for the New Normal

Our recent experience with the Coronavirus has left many of us hesitant leave our homes, let alone travel. At the same time, the self-isolation has also been challenging, and for many, feeding anxiety and depression. We live in the constant tension of feeling cooped...

Why do Your Customers do Business with You? *

This post is shared from one of my favorite customer service guru's Shep Hyken, author of the The Shepard Letter Ten Reasons Why Customers Choose to do Business with You         “People don’t buy what you do; they buy why you do it.” That quote...

Networking is a Great Way to Promote Your Amazing Blog *

Let’s Turn Our Attention to Networking for Blog Promotion   What is Networking?  A quick online search found the following definition which I feel is pretty appropriate.  Networking is “the action or process of interacting with others to exchange information and...

The Ultimate Socially-Distanced Vacation Getaway in Asheville! P

Yearning to get away but wanting something luxuriously rustic and romantic - and not too close to other guests? The Cabin Suites at Wildberry Lodge offer the ultimate socially-distanced vacation getaway in Asheville! Are the Blue Ridge Mountains really blue? Do bears...

You Need to Interact With Your Guests on Social Media P

Exactly the same as communicating in person, via email, or over the phone, social media should be seen as a space for practicing proper customer service techniques. One third of customers say they prefer social media to traditional channels like phone and email. These...

See the Best of WNY on These Scenic Drives From Buffalo P

There's so much to enjoy in Buffalo, but don't forget to head outside the city limits and explore the surrounding area, too! There are several scenic drives from Buffalo to choose from, allowing you to enjoy the natural beauty and small-town charm of Western NY. The...

5 Interesting and Fun Facts about Western North Carolina

One of the 13 original colonies, North Carolina is a bastion of variety, surprises, and contradictions-both in nature as well as philosophy. It might surprise you to know that, despite our prominent mountainous terrain, North Carolina is actually one of the "wettest"...

Recipe: The Yellow House French Omelet *

This is the second in our "Taste of The Yellow House" recipe series. These are all easy to make with things you probably already have in your pantry. This recipe looks especially easy (and it really is), but it may take a little practice to get comfortable swirling...

12 Ways The Addison Puts Your Safety First

With travel restrictions lifting and cabin fever at its peak, we couldn’t wait to welcome new and returning guests to our Amelia Island bed and breakfast. We understand that these are still uncertain times and there’s now enhanced caution surrounding traveling. That’s...

Four of the Best Wine Bars in St. Augustine

The incredible variety and flavor of the many wine bars in St. Augustine make this lively coastal city the ideal place to find your new favorite wine. This breathtaking coastal region houses some of the best wineries on the East Coast. Everything you need to plan the...

Staying Clean and Safe at The Addison on Amelia Island

As the coronavirus has temporarily brought daily life to a screeching halt and disrupted travel plans, we want to reassure future guests that The Addison on Amelia Island is clean, safe, and will open for business as soon as we are able. As owners of our cozy...

Get a Taste of These Fernandina Beach Restaurants

Get ready to dive into the cuisine scene on Amelia Island! The Fernandina Beach restaurants available in downtown are abundant, but we definitely have our favorites. You won’t want to miss these eateries. Whether you’re craving hardy seafood, savory Italian, or a...

Your Brand’s Authenticity Must be Unscripted and Genuine P

You Can’t Script Authenticity in Your UX   Your Authenticity is Customer Focused   It’s easy to know when you are dealing with a customer service representative who is less than sincere.  They lack authenticity which goes hand in hand with their insincerity....

Why Your Content Marketing Needs to be Snackable P

Make Your Content More Snackable   We’re no longer the family of the 1950’s and 1960’s all gathered around a single TV set for our news and entertainment.  Those days are long gone, and our new reality is so much different. Today everyones’s attention is divided....

Nights of Lights St. Augustine, Your Gateway to a Magical Holiday

You haven’t truly experienced St. Augustine until you’ve seen its unique architecture covered in millions of dazzling lights and twinkling with holiday splendor. Every holiday season, Nights of Lights St. Augustine, captures the hearts of all...

3 Mistakes Businesses Make When Managing Online Presence

Bed and Breakfast owners wear many hats, so it’s easy for online marketing to get pushed to the bottom of your list. You’re far too busy cleaning your property, welcoming guests, and managing reservations to focus on managing your online reputation. However, your...

3 of the Most Fun Ways to Explore Amherst State Park *

Get outside and explore nature this season! If you’re looking for the perfect place to enjoy the great outdoors in Western NY, try Amherst State Park. Measuring 80 acres, it’s a hidden gem offering fantastic trails and landscapes. Here, you can avoid the crowds that...

7 Amazing Day Hikes Near From Hendersonville, NC

As the weather continues to warm up, it is the perfect time to get outdoors and enjoy the gorgeous nature of North Carolina. There is nothing quite like a good day hike – you enjoy the colors of the day, get your blood moving, see the sights, and get to rest and...

Best Apple Strudel Recipe In Asheville NC

Fall, we hardly knew ya...September is coming to a close, and we struggle to account for our activities of the past 9 months. Some of us stream-binged so often that we fried our cable connections. And some of us turned into Marie Kondo, organizing our homes so...

First Timer’s Guide to Great Smoky Mountains National Park *

Great Smoky Mountains National Park is a key attraction in Western North Carolina. The Park has over 522,000 acres of mountains, waterfalls, streams, caves, trails, campsites, and wildlife. Because the park is so large and there is so much to do, first time visitors...

A Guide to the Best Couples Getaway in St. Augustine, FL P

Where will you spend your next romantic getaway? We think you should visit the charming, gorgeous city of St. Augustine, Florida, and stay at the luxurious bed and breakfast, Agustin Inn. Our inn is located in the historic district and within walking distance to all...

Get a Taste of These Fernandina Beach Restaurants

Get ready to dive into the cuisine scene on Amelia Island! The Fernandina Beach restaurants available in downtown are abundant, but we definitely have our favorites. You won’t want to miss these eateries. Whether you’re craving hardy seafood, savory Italian, or a...

New Year, New You

Happy New Year and welcome to 2021! New year, new you. This is the time of year where we all stop and reflect on how to improve ourselves and make our lives more whole. New goals are set and resolutions are detailed with the best of intentions. When it comes to New...

Can Influencers Help You Crush Your Competition? *

Stay Competitive in the Growing World of Influencer Marketing   It seems as if Influencer Marketing is everywhere.  Just this week, I read and commented on two pieces about Influencer Marketing.  One of these from Jeff Epstein was called “How to Stay Competitive...

Your Guide to the Best Day in Historic Fernandina Beach

Historic downtown Fernandina Beach is known as Amelia Island's most charming corner, decorated with ornate homes from the Gilded Age and more quaint boutiques and shops than anyone can count. This is one piece of the island that you won't want to miss. Here are our...

How to improve your B&B’s TripAdvisor ranking *

TripAdvisor is one of the most widely used social platforms around the globe. Travellers of all ages and demographics head to TripAdvisor in order to get objective and honest feedback about the accommodation providers, tour guides, restaurants and transportation...

The Difference Between Guests and Luxury Guests at Your B&B *

Each and every guest who books a room at your Bed & Breakfast is unique. Their interests and desires translate into a variety of needs during their stay.  Here we are going to look at the differences between average guests and luxury guests. Luxury guests have...

5 Top Barbecue Joints In Asheville NC P

Asheville and Western North Carolina (WNC) are renowned for a thriving restaurant industry, live music scene, modern funky breweries and taprooms as well as cutting-edge technology, and a mix of modern art and Appalachian folk art. Heck, we're even tops in Christmas...

Chocolate Bûche de Noël

Chocolate Bûche de Noël A simple chocolate jelly roll recipe becomes an impressive Christmas Bûche de Noël thanks to chocolate filling and buttercream frosting. Use a fork to make ‘wood grain’ lines in the frosting. Total Time: 1 hour, 30 minutes Hands-On Time: 30...

Where to Enjoy a St. Augustine Horseback Riding Adventure P

Escape the ordinary and treat yourself to a unique adventure in St. Augustine. This stunning historic city is known for its scenic landscapes and peaceful surroundings. Here, you can leave behind your boring daily routine, connect with nature, and enjoy the best St....

How Does Keyword Intent Drive Your Visitor Searches?

Learn How Keyword Intent Can Boost Your Conversion Rate   What is Keyword Intent?   Keyword intent is a representation of the user’s purpose for the search.  It’s what we think the user is likely to do during a search since we can’t be sure.  Keyword intent is a...

How To Have a Great Day Biking St. Augustine, FL P

You may be asking yourself, “is St. Augustine bike–friendly?” Of course, it is! Biking St. Augustine, FL, is the best way to explore the city off the beaten path. You can pedal through downtown, over the Bridge of Lions, along the shoreline, and more! There’s no doubt...

Why Cloud Technology Will Guarantee B & B Positive ROI *

Technology is one of the most essential investments you can make for your B&B. Cloud technology, in particular, not only makes life generally easier at your property, but also works tirelessly to increase bookings and revenue, ensuring your return on investment...

Can You Name Ten Reasons Your Customers Do Business With You P

Can You Give Me Ten Reasons to do Business With You?   It’s a very valid question that you should ask yourself.  Can you give me ten reasons I should do business with you or your company?  I’m talking about good reasons that have substance and are unique....

How We’re Keeping You Safe During COVID

Here at A Butler's Manor, we have always taken our cleaning and guest comfort very seriously, and through the Coronavirus pandemic we have been researching best practices to ensure that our guests and our staff stay healthy. Therefore, in compliance with CDC and...

Are you closely monitoring your B&B’s social media feedback? *

When you are running a B&B social media page, you can’t simply create a post and promptly forget about it. In fact, it’s the minutes and hours following a social post that are the most important for your business. You need to continually monitor all posts and...

How to Capture Travelers in Their Moments of Travel Planning *

Today's modern travelers are tech-savvy individuals who believe that to get better deals, they need to do their own research and booking their room at a Bed & Breakfast directly online.  For most, their trip planning process occurs online.  Either on a desktop or...

Your Guide to Historic Downtown Fernandina Beach

Historic downtown Fernandina Beach is known as Amelia Island’s most charming corner, decorated with ornate homes from the Gilded Age and more quaint boutiques and shops than anyone can count. This is one piece of the island that you won’t want to miss. Here are our...

Enjoy A Day at the Fountain of Youth in St. Augustine, FL

You may already know that St. Augustine, FL, is known as the Nation’s Oldest City, but do you know the story behind the name? If you don’t, then you must visit the legendary Fountain of Youth in St. Augustine. This historic site holds the stories of our country’s...

5 Lessons From Euromonitor’s Top 100 City Destinations Report *

Euromonitor International has published its annual Top City Destinations Ranking report, detailing international tourist arrivals in 100 of the world’s leading cities. For small hotels and B&Bs, it’s a good chance to see the performance of the local area, discover...

Accessibility Toolbar