by International Associations | Dec 24, 2020 | Marketing
What is B2B Word of Mouth Marketing? Growing your company is the biggest challenge that you face. You may not realize it, but the best way to grow is through the customers that you already have. Your customers already know your business and they’ve already...
by International Associations | Dec 14, 2020 | Marketing
Word of Mouth Marketing Defined According to the Business Dictionary, Word of Mouth Marketing is: “An oral or written recommendation made by a satisfied customer to the prospective customers of a good or service. Considered to be the most effective form...
by Dean Elphick | Dec 2, 2020 | Marketing
It might be easy to brush off Snapchat as the social networking platform that is used exclusively by teenagers and their friends, but as a small hotel operator, you shouldn’t ignore this powerful social media tool. Snapchat allows its users to send messages that will...
by Dean Elphick | Oct 30, 2020 | Marketing
Today’s travelers are becoming more and more digitally inclined. Guests are now checking-in with their own technologies such as tablets, iPads, laptops and mobile devices. Due to the growing partnership between guest technology and entertainment, customers want to...
by Dean Elphick | Oct 29, 2020 | Marketing
A B&B that offers a mobile app is taking advantage of innovative technology that helps them drive direct bookings and increase guest loyalty simultaneously. These apps create a better path toward profit, and industry trends indicate that the app will continue to...
by Carol Gann | Oct 28, 2020 | Marketing
First-time visitors to the area often wonder if, like Newport, Rhode Island, some of the “summer cottages” here in the Hamptons are available for tours. Sadly, that isn’t something you can do here unless there happens to be a special...