by Dean Elphick | Aug 29, 2020 | Marketing
Technology is one of the most essential investments you can make for your B&B. Cloud technology, in particular, not only makes life generally easier at your property, but also works tirelessly to increase bookings and revenue, ensuring your return on investment...
by Dean Elphick | Aug 28, 2020 | Marketing
Rather than focusing solely on your B&B marketing strategy, you may want to consider working with other local tourism businesses to create a destination marketing campaign. Destination marketing can generate buzz about your region and bring an influx of travellers...
by Dean Elphick | Aug 27, 2020 | Marketing
The 21st century has been defined by technology that is constantly revolutionising the way we live our daily lives, including how we run our businesses. From mobile technology to artificial intelligence and more, it seems there’s always some new type of B&B...
by Dean Elphick | Aug 26, 2020 | Marketing
When you are running a B&B social media page, you can’t simply create a post and promptly forget about it. In fact, it’s the minutes and hours following a social post that are the most important for your business. You need to continually monitor all posts and...
by Dean Elphick | Aug 25, 2020 | Marketing
In the B&B industry, there’s a lot of talk about the online booking journey and what steps you can take to improve direct booking conversions through your website. However, it’s important to consider traveller behaviour on social networking sites, such as...