IAA Bed & Breakfast Association

Growing Your Business Using Our Community Digital Marketing Strategy

The IAA Bed & Breakfast Association helps new customers find your business. You can START TODAY FOR FREE by either claiming your business listing on our site or you can create your new business listing.

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What is the IAA Bed & Breakfast Association?

The IAA Bed & Breakfast Association is a key component of the International Association Alliance’s (IAA) community of associations, organizations, businesses and individuals that provides your business with access to new customers who are looking for your business and the products or services that you provide.

Business association memberships help you build your brand awareness, while increasing your brand’s credibility. This helps you to “close the deal” with new customers.

The IAA Bed & Breakfast Association helps establish the bed and breakfast community business standards that help attract independent businesses to become members. These independent businesses understand the value of being part of an industry group that provides credibility and helps them build their brand.

See how easy and inexpensive it is for your business to use the power of multiple association memberships to build your business. Instead of spending hundreds or even thousands of dollars each year, your IAA membership allows you to join the associations whose membership will benefit your business, all for one low membership investment.

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Why IAA membership is an investment in your business!

IAA membership is a small investment with big rewards and includes membership in our growing number of business associations which include:

IAA Bar, Pub & Tavern Association

IAA Bed & Breakfast Association

IAA Better Business Alliance

IAA Boutique, Shop & Store Association

IAA Brewery, Cidery & Distillery Association

IAA Café, Diner & Restaurant Association

IAA Farm & Ranch Stay Association

IAA Global Green Alliance

IAA Green Business Alliance

IAA Guide, Outfitter & Tour Association

IAA Limousine & Coach Association

IAA Mall, Market & Outlet Association

IAA Spa & Wellness Association

IAA Vineyard & Winery Association

IAA Wedding Association

Instead of spending hundreds or even thousands of dollars each year, your IAA membership allows you to join the associations whose membership will benefit your business, all for one low membership investment.

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Do you care about people and the environment?

What kind of business do you think your customers want to do business with? Customers today are looking for businesses that help people and protect the environment. To address this need, your membership also includes membership in Accessibility International and Sustainability International.

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Why IAA membership is important for your business.

When it comes to your business, everything you do on the Internet is done to get your business noticed. You hope that your website, and social media accounts will attract attention and help someone to become your customer.

The Internet is a great place to market your business, but the competition is fierce. Do you get frustrated knowing that your small business has to compete for customers with huge global companies?

Because you are working with limited resources, you have to provide even more paths for your business to be discovered by new customers. And when they find you, you have to quickly give them good reasons why they should entrust you with their business.

Please, if you want more new customers to find your business, learn how the International Association Alliance can help your business connect with those customers. You have to be creative with your marketing, giving potential customers unique ways to find your business.

When a potential new customer searches for your business, they use a search engine, either Google, Bing, Yahoo, or one of the others. Google is the most prominent search and two of Google’s top-ranking factors for any website are BACKLINKS, and CONTENT.

Your Social Media accounts are a great example of how you are building your content and building backlinks to your business content. You can easily multiply this effect by engaging on IAA’s industry Social Media Groups that will enhance your brand’s web exposure.

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Cliffside…now fit for a King! (Bed, that is!)

Estimated Reading Time: 2 minutes Like children, you're never supposed to have a favorite when it comes to rooms at your bed and breakfast. But, guilty secret, I do. As a native Californian whose spiritual home is Laguna Beach, I admit to being partial to Cliffside,...

How Can Your B&B Capitalize On ‘M-commerce’ Trends In Travel *

M-commerce describes the buying and selling of goods and services through wireless devices such as mobile phone and tablets. You need only walk down the streets of Sydney or London to see how popular mobile devices have become. But to help portray the growing power of...

Why Amelia Island Is One of the Best Road Trips from Atlanta

When traveling from Atlanta, there are plenty of road trip destinations that are worth your while! But one stands out from the rest for its abundant history, delicious dining opportunities, breathtaking beaches, and unbeatable nature scene. Pack the car and hit the...

Your Brand’s Authenticity Must be Unscripted and Genuine *

You Can’t Script Authenticity in Your UX Your Authenticity is Customer Focused It’s easy to know when you are dealing with a customer service representative who is less than sincere. They lack authenticity which goes hand in hand with their insincerity....

Everything You Need to Know About Hiking on Amelia Island

It’s no secret that Amelia Island offers a little bit of everything to visitors and locals alike. From beautiful beaches to historic architecture, you’ll find it all! One of our favorite things to appreciate around the area? The outdoors, of course! There’s an...

5 Top Barbecue Joints In Asheville NC P

Asheville and Western North Carolina (WNC) are renowned for a thriving restaurant industry, live music scene, modern funky breweries and taprooms as well as cutting-edge technology, and a mix of modern art and Appalachian folk art. Heck, we're even tops in Christmas...

You Need to Understand How Using Social Media Has Changed P

Social Media Changes You Need to Make in a Coronavirus World The Pandemic has turned our world upside down. It’s already hard to remember how we conducted our lives and businesses just a few short weeks ago. We’re all asking many questions. How can we stay...

How to build guest relationships beyond your B and B’s walls *

In today’s digital world, hotel guests are influenced by digital marketing strategies rather than print, radio, or television ads. Here’s what strategies are most effective for B&B digital marketing and how these strategies can help you build lasting relationships...

How Social Media Makes Your Business Better *

How can Social Media Benefit Your Business? Consider that there are now more than 3 billion using social networks across the globe. And Social Media is their preferred method to engage with brands. It’ not surprising that Sherpa Marketing found that more...

Four of the Best Craft Beer Breweries in St. Augustine, FL

Although there are thousands of breweries in the United States, the variety and flavor of St. Augustine’s craft beers make Ancient City the ideal place to find your new favorite craft beer. This charming coastal region houses some of the best breweries in St....

Choosing the Best St. Augustine Beach Resort

You've decided to spend your vacation on or near St. Augustine Beach. Where will you stay? It depends on what you're looking for. Are you looking for a place with everything you need at your fingertips? Do you want an inexpensive place where you can rest before going...

10 Steps to Get Your Business Indexed by Google *

If Google Doesn’t Index Your Site, You’re Invisible If Google doesn’t index your website, then you’re pretty much invisible. To the rest of the world your site doesn’t even exist. You won’t show up in any search queries, and you have almost no chance of...

See the Best of WNY on These Scenic Drives From Buffalo P

There's so much to enjoy in Buffalo, but don't forget to head outside the city limits and explore the surrounding area, too! There are several scenic drives from Buffalo to choose from, allowing you to enjoy the natural beauty and small-town charm of Western NY. The...

How to attract more B&B guests to your region using destination marketing *

One of the most powerful traveller review sites in the world has spoken, and the top destinations for 2018 have been revealed. According to TripAdvisor users, some of the best places to visit this year include Paris, London, Bali, Prague and New York City. Perhaps you...

Does Your Digital Marketing Target the Wrong Audience? P

Do you know who your target audience is? With a world full of customers, the first thing you need to do is to determine the target audience for your business. When you market your business, the biggest mistake you could make is thinking that your product is...

Start Your New Digital Marketing Strategy Today *

Your Digital Marketing Future Begins NOW! Being a business owner isn’t easy, so much to do and so little time. Even on your best, most productive days your attention is drawn in many directions and it can be difficult but you need to focus on the future when...

Entrepreneurs Embracing Sustainability Become Ecopreneurs P

Is Sustainability A Smart Choice For Your Business? Beginning in the 1980’s eco-awareness grew from the growth in pollution during the 1960’s. Today growing consumer demand has brought sustainability into the main stream in business practices. Sustainable...

How showcasing your business will help you exceed your goals

The post Unleashed Productions: Showcasing businesses & exceeding goals appeared first on GoDaddy Blog. Foster Coburn is the mind behind Unleashed Productions, Inc., specializing in web design and graphics solutions. You can find Unleashed Productions on...

“Jelly Doughnut” French Toast

This is the easiest French toast recipe I make, and it's a guest favorite. The recipe appears in "A Butler's Manor: The Cookbook" as Raspberry Cream French Toast, but it is so often compared to a jelly doughnut that we've renamed it. I use a french baguette cut on the...

Choosing the Best St. Augustine Beach Resort P

You’ve decided to spend your vacation on or near St. Augustine Beach. Where will you stay? It depends on what you’re looking for. Are you looking for a place with everything you need at your fingertips? Do you want an inexpensive place where you can rest before going...

This Is the Best Walking Tour in St. Augustine, FL *

The nation’s oldest city, St. Augustine, is a beloved area by both locals and visitors alike. Tourists travel from near and far to explore this unique city. There are many different ways to learn about the rich history of the Old City, and a walking tour is a favorite...

Build Your Brand Using Your Digital Marketing Strategy P

Use Landing Pages to Manage Your Reputation Building your reputation, which is synonymous with your brand is how successful businesses establish themselves. It’s how you build the brand that your customers trust and engage with. You need to monitor your...

How to Make Your Business More Personable in 5 Easy Steps P

How Can You Make Your Business More Personable? Merriam Webster defines personable as pleasant or amiable in person. That’s a goal that all of us hope we achieve. After all, everyone wants to be liked, and it’s especially important for your business to be...

Blue Ridge Travel Ideas for the New Normal P

Our recent experience with the Coronavirus has left many of us hesitant leave our homes, let alone travel. At the same time, the self-isolation has also been challenging, and for many, feeding anxiety and depression. We live in the constant tension of feeling cooped...

Experience the Holidays in Asheville NC | Virtual or Live

Asheville's business community continues to find creative ways for residents and visitors alike to discover and enjoy what makes this unique and charming place so unlike any other. With increased precautions and restrictions due to COVID-19, Wildberry Lodge and the...

Why B and Bs need a user friendly website, how to create one P

As a B&B owner, you likely take a lot of pride in the experience that you provide your guests. You should offer an intimate, authentic space where guests can gather, relax and connect with one another. You provide the hospitality of an innkeeper, treating your...

Apple and Sweet Potato Pancakes (Latkes)

Apple & Sweet Potato Pancakes (Latkes) Every year, senior food editor Amy Traverso’s family hosts a big Hanukkah party for a couple of dozen friends, serving up four or five different kinds of latkes (potato pancakes) at a time. These sweeter latkes, accented with...

Why Choose a Bed and Breakfast over a Hotel for Your Vacation?

When most people schedule a vacation to a different city or state, their first reaction is to look for hotels in the area that they can stay at. But when you do this, you're passing over the incredible benefits that come along with staying at a very different kind of...

How to Interact With B and B Guests on Social Media

Exactly the same as communicating in person, via email, or over the phone, social media should be seen as a space for practising proper customer service techniques. One third of customers say they prefer social media to traditional channels like phone and email. These...

How do you market your B&B (and is it the right strategy)? *

When it comes to promoting your B&B, it’s easy to get comfortable with the same tricks and ideas that you’ve used time and time again. When something is working — or at least working well enough — you may not be motivated to switch it up. However, is your...

You Must Understand How COVID Has Changed Social Media

Why New Technology Makes Life Easier At Your B&B P

Many small hotels worry that implementing new technology will inhibit aspects of guest personalization that they are so passionate to deliver. But in reality, this is not the case. The very purpose of technology is to increase human productivity. 78% of global hotel...

5 Fun Fall Activities In Asheville NC *

There's something about being up here in the mountains of Western North Carolina which tends to bring out the explorer in people. Our area is alive with tourist attractions, outdoor activities, fun things to do, unique events and a wide variety of culinary treats--and...

First Time Visitor’s Guide to Maggie Valley P

Located just a few miles from Waynesville, Maggie Valley is a wonderful area worth exploring! Maggie Valley is not so much a town – it is a collection of homes and businesses that flank the highway. Even so, there is still lots to see and do! Here are a few highlights...

Your Guide to the Best Holiday Lights in Asheville

It's hard to believe that we're already thinking of the winter holidays when summer is just ending, but we've got to make those plans early to concoct the best strategy for seeing all the best holiday lights in the best season of the year! What a lovely idea for a...

Enjoy A Day at the Fountain of Youth in St. Augustine, FL

You may already know that St. Augustine, FL, is known as the Nation’s Oldest City, but do you know the story behind the name? If you don’t, then you must visit the legendary Fountain of Youth in St. Augustine. This historic site holds the stories of our country’s...

Sales Prospecting in the Age of Digital Relationships *

A Sales Relationship Used to Begin With a Smile and Handshake Two components of reliable relationship building in sales used to be a smile and a handshake. Things have certainly changed in the digital world. So many of today’s interactions take place without...

Trail Hikes around Waynesville

As an innkeeper, I get asked a lot about local attractions and activities, and one of the most common of those is where the best hiking trails are located. Because I am still new to the area, I didn't really have much knowledge about the local trail systems, so I...

National Parks And Historic Sites Near Asheville NC

With spring just waiting around the proverbial corner, one great way to celebrate its arrival is by making a pilgrimage to any one of 423 National Park Sites across the US. Fortunately for Wildberry Lodge guests, we have several National Park sites within a short...

Should Your B&B Jump on the Snapchat Bandwagon?

It might be easy to brush off Snapchat as the social networking platform that is used exclusively by teenagers and their friends, but as a small hotel operator, you shouldn’t ignore this powerful social media tool. Snapchat allows its users to send messages that will...

Three Essentials for the Best Spring in St. Augustine, FL P

Whether you’re visiting for spring break or the whole season, St. Augustine will charm you every day. Ancient City is a superb place for a spring getaway! Complete with sandy beaches, sunny days, exciting outdoor activities, and lively annual events, Spring in...

How to Have the Best Father’s Day on Amelia Island P

After everything our parents do for us, it seems impossible to find the perfect way to say, “Thank you.” However, we have an idea that will come close! This year, treat the dad in your life to a Father’s Day getaway to Amelia Island. Our barrier island on the Atlantic...

What Makes a Product Sustainable and Why We Should Care? *

What is Sustainability, and Why is it Important? We talk a lot about the importance of sustainability and making sure the products we purchase are sustainable. But what is it, exactly, that makes a product sustainable? As you might suspect, “sustainable” can...

Your Guide to the Best St. Augustine Ghost Tours

With such a rich past that dates back over 450 years, it’s no surprise that the Nation’s Oldest City has its fair share of spirits. St. Augustine is considered one of the most haunted cities in the United States. If you’re fascinated by the paranormal, you’ll be...

How Emotional Ads Work Best to Engage Your Customers P

Emotional Ads Work Best to Engage Customers Most of us understand that the ads which engage us emotionally work better than those that don’t. I could hear many marketers utter a simultaneous “duhhhh!” when they read that. You might find it surprising that many...

Your Guide to the Best Holiday Lights in Asheville *

Where Is the Best Lodging Near Fort Clinch State Park?

What brings you to Amelia Island? Natural beauty is the No. 1 reason visitors come to our area each year. Amelia Island is home to hundreds of acres of hiking trails, bike paths, fishing holes, and more across nearby state parks. Fort Clinch State Park is one of our...

Enjoy Great Winter Activities in Hendersonville

While many people think of visiting the mountains in the summertime, the winter is actually a wonderful time to visit Hendersonville and the surrounding area! Take advantage of all that the Blue Ridge Mountains have to offer without the crowds that the warmer months...

3 of the Best Spots for Shopping in East Aurora, NY

With ten exclusive guest rooms and an in-house restaurant that serves five-star, farm-to-table cuisine complete with herbs fresh from our Inn's own garden, Asa Ransom House knows what visitors desire at a bed and breakfast. Your If you're a shop-till-you-drop...

Complete guide to B & B website design *

Bed and breakfast websites For bed and breakfasts and other small accommodation providers, it’s vital that the impact and importance of their website is not underestimated. For most of your guests, their first impression of your brand began long before they arrived...

Recipe from The Yellow House: Cinnamon Roasted Pears

Many of us are staying at home right now, which means we are cooking more at home than we used to. If you are like me, you may be looking to try something new. You have also probably found yourself with a little extra anxiety about making a run to the store when you...

You Need to Interact With Your Guests on Social Media P

Exactly the same as communicating in person, via email, or over the phone, social media should be seen as a space for practicing proper customer service techniques. One third of customers say they prefer social media to traditional channels like phone and email. These...

Get Away for a Digital Detox

This fast-paced and high tech world is pretty great. Despite this greatness, it can sometimes be overwhelming. Technology has helped us connect with more people than ever before. It has made our everyday lives increasingly efficient. From vacuums that operate...

Now Entrepreneurs Embrace Sustainability Becoming Eco-preneurs

How to get more Google customer reviews P

This post was originally published on March 7, 2018 and was updated on August 4th, 2020. Business owners and operators need to know what their customers think about shopping at their stores, whether it is a brick and mortar shop or an online store offering the same...

How to capitalise on destination marketing at your B&B *

Rather than focusing solely on your B&B marketing strategy, you may want to consider working with other local tourism businesses to create a destination marketing campaign. Destination marketing can generate buzz about your region and bring an influx of travellers...

6 Reasons to Combine Your Walk-In and Online Distribution *

Many bed & breakfast owners prioritize their online distribution strategy, and with good reason. This is done because a growing number of travelers are using online resources to browse accommodations. Ultimately many will choose to their upcoming stay online....

How Your Slow Blog Page Speed Loses You Visitors and Money

Unleash Your Blog’s Page Speed Your page load speed needs to be a rocket ride, so fast that your visitors feel like they’re hanging onto the handlebars. We all wonder? Are my pages loading too slowly? Is my site’s page loading speed affecting search traffic?...

5 Email marketing tips for your bed and breakfast

Large chains are taking over more and more of the restaurant market each year, making it difficult for smaller businesses to connect with an audience and differentiate themselves from other options. In such a competitive space, marketers need to leverage every tool at...

First Time Visitor’s Guide to Maggie Valley *

Located just a few miles from Waynesville, Maggie Valley is a wonderful area worth exploring! Maggie Valley is not so much a town - it is a collection of homes and businesses that flank the highway. Even so, there is still lots to see and do! Here are a few highlights...

5 Reasons to Take the Ghost Tour in St. Augustine

If you're staying at a Saint Augustine beach hotel and you have a taste for the darker and spookier side of things, then you simply can't miss the city's famous ghost tour. The Ghosts & Gravestones tour lets you ride along on the trolley to some of the most...

Holiday Breakfast for a Crowd: Savoury

The kids (and maybe their kids) are coming home for the holidays. It’s sure to be a nonstop whirlwind of activity. And oh yes, we’re now very adept at ordering takeout for dinner to make things easier, especially when there’s a crowd. But what about breakfast? Here at...

Classic Deviled Eggs

Classic Deviled Eggs A tray of classic deviled eggs is always a welcome sight at any party, picnic, or cookout. Total Time: 25 Yield: 16 eggs Ingredients 8 hard-boiled eggs 3-4 tablespoons mayonnaise 2 teaspoons Dijon mustard 1/4 teaspoon cayenne pepper 2...

Art and Craft Events Around Asheville NC *

The general Asheville area has become a mecca for artists of all types. It's definitely a hotbed of musical creativity and talent, rivaling its Tennessee neighbor Nashville for musical supremacy. The creative vibe and style also extends to the visual arts, from...

What Happened to Customer Service, it’s Expected Now P

You Need to Know, Your Customer Service is a Differentiator It wasn’t that long ago that you would go to a store, dine at a restaurant, do business with a vendor or call a customer support center and notice how good the customer service was. Even then a great service...

How you can grow your bed and breakfast business

The use of apps has become a necessity in our lives. Everyone has loaded a few mobile apps on your phone! Today there’s pretty much an app for anything you can imagine; from social media, to exercise tracking, to cooking, to music, and more. But did you know that...

Offbeat Things To Do in Asheville NC

Offbeat. Funky. Eclectic. These are words often used to describe Asheville, a city that contradicts itself as often as a new craft brewery opens. Asheville seamlessly blends today's cutting-edge art and technology with its centuries-old Appalachian folk past. Unlike...

5 Fun Fall Activities In Asheville NC P

Chocolate Bûche de Noël

Chocolate Bûche de Noël A simple chocolate jelly roll recipe becomes an impressive Christmas Bûche de Noël thanks to chocolate filling and buttercream frosting. Use a fork to make ‘wood grain’ lines in the frosting. Total Time: 1 hour, 30 minutes Hands-On Time: 30...

6 Day Hikes Near Blue Lake Ranch

The Durango area draws outdoor enthusiasts because of its proximity to such varying climates. Our location allows you to be in the desert in the morning and in the high-country in the afternoon. Head south and enjoy historical cliff dwellings, petroglyphs, cacti, and...

Top Winter Getaway Ideas Near the Yellow House

Winter is a wonderful time to visit Western North Carolina for a getaway! Outdoor enthusiasts (and those who don’t mind a little cold) will enjoy activities like skiing, tubing, and winter hiking. Foodies can warm up with hot coffee and cocoa, and visit the bakeries,...

3 of the Most Fun Ways to Explore Amherst State Park *

Get outside and explore nature this season! If you’re looking for the perfect place to enjoy the great outdoors in Western NY, try Amherst State Park. Measuring 80 acres, it’s a hidden gem offering fantastic trails and landscapes. Here, you can avoid the crowds that...

12 Top-Rated Things to Do in Hendersonville, NC

Small enough to make sightseeing easy but dynamic enough to offer a long list of things to do, Hendersonville makes you want to linger. Wander through the eclectic mix of shops in the pedestrian-friendly downtown or enjoy a leisurely lunch on a sunny patio, and...

Use Social Media Branding to Grow Your Community

Social Media Builds Your Brand Develop a Social Community Mindset To build a successful Social Media Community, you have to think like a community builder. Throw out your old marketing ideas when it comes to Social Media Marketing. You have to develop the...

How to Master Social Media for Your Bed & Breakfast *

There needs to be more to your social media marketing campaign than simply creating a Facebook, Twitter, and Instagram page for your bed and breakfast and uploading a few photos every now and then. You need to engage your customers, encourage them to share your posts...

Hike the Hamptons, and Bounce Back in March! *

It's been a mild winter on the East End of Long Island and though, as they say in financial advisor ads, "Past performance is not a guarantee of future returns," we're starting to hope that we might make it through March without the dreaded Winter's Last Hurrah...

3 Ways To Fall in Love on Valentine’s Day in St. Augustine

There’s no better way to show your love than with a romantic trip to St. Augustine! From start to finish, a Valentine’s Day in St. Augustine will fill your days with romance, charm, and affection. Hand in hand with your lover, explore the Ancient City’s picturesque...

Christmas at The Yellow House

This year at The Yellow House, we wanted to do something special for the guests who were spending Christmas with us. We weren't sure what to do, so one of our colleagues challenged us with a question: if we imagined our guests waking up at the inn on Christmas...

What Your Bed and Breakfast Should Be Tracking And Why *

The powerful tool that should be part of your Bed & Breakfast marketing strategy to attract, reach and convert guests is social media. Facebook is the most popular of all the social networks available. Over a billion people globally use Facebook to connect to a...

Where to Enjoy Horseback Riding in St Augustine P

Escape the ordinary and treat yourself to a unique adventure in St. Augustine. This stunning historic city is known for its scenic landscapes and peaceful surroundings. Here, you can leave behind your boring daily routine, connect with nature, and enjoy the best St....

Your Social Media Posts Aren’t Word of Mouth Marketing *

Social Media Dominates Today's Conversations Whether on social media or through word of mouth, next week’s sales are driven by this week’s conversations about your brand. The best way to grow your business is to help your customers do it for you. Social...

5 Romantic Things To Do in Asheville NC

Asheville - just the name sparks romance - Zelda and Scott Fitzgerald, George Vanderbilt bringing his beautiful young wife Edith to his Biltmore Estate, Carl and "Paula" Sandburg and their goats - it's a place that conjures grand gestures and dreams of love. Autumn,...

Facebook is Perfect for Promoting Your Blog Content *

Facebook – The Most Popular Social Network Facebook is the premiere global social network and ranks number one among the most popular social networks worldwide. With 2.3 billion users worldwide, Facebook logs over 7.2 billion page visits every day. This...

How Apple Maps Hotel Reviews Help Your Bed & Breakfast *

Even though this has been around for a while, everyone may not be aware of it's capabilities and you can use it to help your bed & breakfast attract new customers. When Apple released it's reviews feature to their ‘Maps’ application it was a game-changer. This...

Here Are the Benefits of Midweek Travel in St. Augustine, FL

Do you feel like you’re in a rut? Are you tired of waking up and following the same routine every day? It’s time to switch things up and treat yourself to a getaway. Don’t worry. There’s no need to wait until the weekend. There are a plethora of benefits of midweek...

5 key tasks for successfully advertising your B&B *

In order to drive bookings at your B&B, you have to be visible to your prospective guests and you need to impress them once they discover your brand online. To effectively advertise your B&B and promote your amenities online, you need to consider these five...

Unique Selling Proposition’s Develop Personal Relationships P

5 Unique Selling Propositions Learning is often best done by example. Below I’ve highlighted a small selection of brands that use their unique selling proposition to stand out and succeed in some tough marketplaces. Read on to learn how ThinkGeek, Saddleback...

5 Fun Facts about North Carolina *

One of the 13 original colonies, North Carolina is a bastion of variety, surprises, and contradictions - both in nature as well as in philosophy. It might surprise you to know that despite our prominent mountainous terrain, North Carolina is actually one of the...

5 TripAdvisor Tips to Boost Your Bed & Breakfast Reviews *

It takes more than just a TripAdvisor listing to build visitors trust in your Bed & Breakfast. They are looking for advice about your business from other travelers before they make their booking with you. It just makes sense when we read the statistic that 81% of...

Cuddle up to the fall shoulder season in gorgeous Nantucket MA *

Early to mid-fall might be the most ideal time to visit the small, unique island of Nantucket, off the southern shore of Cape Cod. The Nantucket Chamber of Commerce welcomes visits with lots of useful information, including lists of open businesses. And we can link...

Plan a St. Augustine Elopement That Will Make You Swoon

St. Augustine is the perfect alternative for couples who prefer the simplicity of planning an elopement. Our historic district and peaceful beaches will set the perfect romantic backdrop for your St. Augustine elopement. Whether you’re dreaming of saying your vows in...

7 Ways to Enjoy Sustainable Travel on Amelia Island, Florida *

There are plenty of ways to enjoy sustainable travel on Amelia Island! With such an abundance of natural beauty, the community strives to follow sustainable practices to protect our beloved beaches and wildlife. The Amelia Island Convention & Visitors Bureau (CVB)...

Our Top Winter Getaway Ideas

Winter is a wonderful time to visit Western North Carolina for a getaway! Outdoor enthusiasts (and those who don't mind a little cold) will enjoy activities like skiing, tubing, and winter hiking. Foodies can warm up with hot coffee and cocoa, and visit the bakeries,...

You Can Make Your Content Amazing by Analyzing It *

We All Feel That Our Content Matters As we write our Blog posts, articles and other web content we do so with one thing in the back of our minds. Admit it, we all worry because everything we produce will be ranked by GOOGLE! Whether our content lives or dies...

Your Killer Blog Headline Tells Your Story P

It’s Hard to Define a Good Blog Headline It’s not easy to define what makes a good blog headline. However, you know it when you see it, because it grabs your attention. Your blog headline has to grab your audiences attention. The competition for your content...

Plan A National Parks Family Vacation

Did you know that 4th graders and their families get a FREE National Parks Pass? Take advantage of an amazing opportunity to immerse your family in natural beauty and history while staying at Blue Lake Ranch, a Southwest-style Inn and Bed & Breakfast located in...

6 Buffalo Christmas Events You Need to Attend This Year

As colder weather sweeps across Western NY, we can start looking forward to some spectacular Buffalo Christmas events! Before you know it, you can browse holiday markets, glide along ice skating rinks, and watch your favorite Christmas stories come to life on stage....

How to handle negative social media comments positively

Negative social media comments and reviews are sometimes amusing, but they can pose major problems for businesses. Many studies have explored the impact of online reviews on consumer behavior, and the general consensus is that: The majority of consumers read (and care...

Engage Your Visitors With Great Blog Content *

Select a Blog Topic That Will Interest Your Readers My first step in writing a blog post is pretty logical. I select a topic which I feel will engage and inform my readers. I presently write three blogs to cover my areas of interest. The Better Business...

Why Choose a Bed and Breakfast over a Hotel for Your Vacation? P

When most people schedule a vacation to a different city or state, their first reaction is to look for hotels in the area that they can stay at. But when you do this, you’re passing over the incredible benefits that come along with staying at a very different kind of...

Hard Cider Rules in Western North Carolina

by International Associations | Nov 29, 2022 | guest experience

With the growing popularity of alternative cocktails including hard seltzers and infused vodkas, alcoholic cider is a very popular choice. And hard cider rules in Western North Carolina! Yes, even in Asheville, aka "Beer City." Although it's not clear when or where...

When Customer Service Makes Your Company Become a Verb

by International Associations | Sep 28, 2022 | Customer Service

When Your Company Becomes a Verb In our customer service training workshops, we have an exercise that introduces a concept called The Five Levels of Service. The levels advance from Unacceptable to Basic to Good to World Class to Trademark. Any company should be happy...

Activity Guide for a Western North Carolina Winter Getaway

by Innkeeper | Aug 17, 2022 | Customer Experience

Western North Carolina is a wonderful place to escape when the temperature starts to drop. Smaller crowds, seasonal events, and stunning snow-capped mountains make this an ideal time to visit. Additionally, there are some exciting activities that only take place...

6 Secrets to Achieving Work-Life Balance

by International Associations | Aug 3, 2022 | Productivity

6 Secrets to Achieving Work-Life Balance A woman works remotely while also trying to balance her life as a mother. Have you ever heard the phrase, "If you love your job, you'll never have to work again."? Well, that myth is both false and incredibly misleading....

A Couple’s Guide to Horseback Riding on Amelia Island

by kara | Jul 20, 2022 | Customer Experience

The Florida coast is known for its beautiful, white-sand beaches. While relaxing near the water's edge may be the most popular way to spend the day outdoors, there are other options for those looking for an adventure-for-two. If you're searching for something exciting...

How to protect the privacy of your small business

by International Associations | Jul 6, 2022 | Technology

Much like an entrepreneur would incorporate a business to ensure it receives limited liability protection, it is critical that owners of small to medium-sized businesses (SMBs) emphasize protecting the privacy of a small business. Data breaches and cybersecurity...

How to improve your bed and breakfast room service

by International Associations | Jun 22, 2022 | Marketing

The novelty of room service is something that guests never seem to tire of. After a big day of sightseeing, a hot shower followed by room service and a good night’s sleep is pure luxury. It takes us far away from our day-to-day routine and weekly grind....

Helping you get the most out of your visit to the Hamptons

by admin | Jun 8, 2022 | Exploring

Estimated Read Time: 2 minutes The Hamptons are known world-wide as a playground for NYC’s wealthiest, and it’s true that the area gets a lot of Manhattan traffic. But just as many of our guests come to the Hamptons as a bucket-list item. Chris, Debbie, and I take...

5 Email marketing tips for your bed and breakfast

by International Associations | May 25, 2022 | Marketing

3 Mistakes Businesses Make When Managing Online Presence

by International Associations | May 11, 2022 | Marketing

Bed and Breakfast owners wear many hats, so it’s easy for online marketing to get pushed to the bottom of your list. You’re far too busy cleaning your property, welcoming guests, and managing reservations to focus on managing your online reputation. However, your...

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